Originally a milliner, Joel’s clientele often asked about the possibility of a line of occasion wear and so, in Spring 2012 Alexander Occasional was born. Specialising in clean, simple lines, classic shapes and elegance, this Darlington-based boutique
provides stunning silhouettes for the discerning mother of the bride. Those looking for a high-end, head-turning outfit need look no further than this diverse range of stunning designs and exquisite headwear, inspired by current trends and sartorial style.
The Royal Seal of Approval
Not only does the deft designer behind alexander Occasional boast features in Vogue magazine, but he also created two bespoke headpieces for the royal wedding of Prince William and Catherine within the first two years of business.
Renowned for their customer service, mothers of both the bride and groom can enjoy the V.I.P. treatment at this beautiful boutique, with newly-fitted dressing rooms and a personalised service.
On the Rail
This award-winning boutique on Darlington’s Imperial Quarter is home to some of the most pertinent bridal designers out there, including sophisticated pieces from fresh, fashion-forward label Gill Harvey, as well as gorgeous gowns, jackets, boleros and skirt suits from internationally-renowned Veni Infantino by Ronald Joyce.
- Veni Infantino
- Gill Harvey
- John Charles
- Linea Raffaeli
Don’t Miss Out!
With an eight week lead time on alterations, make sure to book in advance to avoid disappointment!
BY APPOINTMENT ONLY Please call 01325 484 410 to book.
As well as having his name above the door, Joel Alexander also handcrafts beautiful fascinators and hats, so you can leave with the full ensemble ready to dazzle on the big day.