Boutique Focus: Blue Bow Bridal, Durham

INCLUSIVE, AFFORDABLE, LUXURY. Welcome to the iconic boutique that simply, has it all.


Boutique Focus: Blue Bow Bridal, Durham

INCLUSIVE, AFFORDABLE, LUXURY. Welcome to the iconic boutique that simply, has it all.
DATE 27 February 2024


A Forever Kinda' Love

For any boutique, to make brides happy and maintain an impeccable reputation is the ultimate goal. Add to this juggling family life, the trials and tribulations of being a small business owner and keeping abreast of the ever-evolving bridal trends, and it seems a pretty impossible job. Not for Cheryl, the proud owner of Blue Bow Bridal, an esteemed North East boutique and an award-winning family business in Durham that despite the changing landscape over their years, continues to set the standard for inclusive bridal experiences.

Renowned for their affordability and comforting, heart-warming approach to appointments, this North East boutique continues to excel with on-trend mocha-marvellous interiors, affordable luxury labels, a specialised curvy collection and first class service.

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Our brides have always been and will always be our absolute priority.

Cheryl, Blue Bow Bridal


The newest addition to the boutique is the Luxe Lounge, a gorgeous bright and spacious suite with soft Scandi furnishings and a bridal catwalk for the ultimate dress reveal.



[NEW FOR 2024] Adore by Justin Alexander - Modern edgy styling, amazing silhouettes and attention to detail.


Love by Enzoani - High-end design and a fashion-forward vibe, everything we love about the Enzoani label but at a more achievable price point.

Étoile by Elysee - Contemporary gowns with a more timeless, luxury feel.

Ronald Joyce - A well-established powerhouse with fabulous structure.

Tiffany’s Bridal - An unrivalled amount of choice, quality, design and detail for an unbelievable price point.

[NEW FOR 2024 - CURVES COLLECTION] White One by Pronovias - plus size styles with glamour and modern accents.


+ Price range: £400 to £1,80

+One of the region’s biggest range of dresses below £1k, with sizes 6-36

If there's one thing we love about Blue Bow, it's their absolute commitment to ensuring every bride leaves satisfied. Whether you find your dress with Cheryl and the team or not, their warming atmosphere and helpful, friendly advice is something all Blue Bow brides remember long after the appointment.
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From start to finish, their customer service was perfection, I could not fault them. It is a lovely atmosphere and I felt like a princess from the minute I walked in. If your definitely looking for that 5* service Blue Bow is the place to go! I am so glad I got to be apart of the Blue Bow family. Good luck to all other brides – you will be well looked after by the lovely people working there.


"I can't recommend this shop and staff enough thank you for helping me find "the one " . Tori and Tracey helped me out but all the girls seemed lovely . I dread trying clothes on and I'm very nervous doing this and about myself . Thanks for making me feel at ease and making me feel good about myself 🖤😁. I can't wait to get married and love my dress will see yous when I come for my alterations and veil. Thank you so much girls 💞." - Danielle, 2023


The Blue Bow Bridal Company

95a High Street




0191 386 4444